» digital user experience agency

BBC ambient social media

admin — Thu, 11 Mar 2010 11:14:27 +0000

In a bold move BBC Sport commissioned us to create an ambient campaign to promote their online rugby coverage. Rather than traditional billboards, large mobile interactive TV displays were deployed at Cardiff’s Millennium Stadium to buzz the crowd. These screens were not only able to follow the crowds, they actually reflected their mood. Social media feeds from the BBC 606 fan site were seamlessly integrated into the interactive campaign system creating a live crowd commentary sparking lively conversations and debate.

BBC rocks user content

admin — Fri, 12 Feb 2010 11:29:47 +0000

Mott the Hoople, Black Sabbath, Led Zeppelin, The Pretenders, Mike Oldfield, The Guillemots, Robert Plant, Underworld and Dodgy all have something in common. They are all inextricably linked to Hereford and Worcester.

In designing this social media community website for the BBC we have created an interactive mapping application which traces forty years of the regions rich musical heritage. With amazing stories of rock legends playing small village pubs, sound bites pictures and video. User generated content is key and users are invited to share their stories and memories on the website. If you saw the Beatles play the Riverside Dancing Club in Tenbury Wells, The Rolling Stones at the Gaumont in Worcester or went to school with Kidderminster’s Robert Plant go to our website and add your stories.

Learning behind bars. Radio=social media

admin — Wed, 27 Jan 2010 09:57:07 +0000

How do you offer stimulating learning opportunities to people in prison? There are no computers, no internet or social media and the majority of the inmates time is spent in cells. Radio is the answer and an ideal platform for stimulating and transferring knowledge. We teamed up with the Prison Radio Association to produce unique audio ‘in cell’ learning opportunities for prison inmates.

NFU Conference Live Web Stream

admin — Wed, 27 Jan 2010 09:56:39 +0000

If you can not go to the event use social media and let the event come to you. The biggest event in the agricultural sector is the National Farmers Union Conference. In order to extend audience reach we streamed the 2 day event live on the web to thousands of viewers. Taking the live camera feeds from our conference partner MCL the video was synchronised live with the speakers PowerPoint slides. The web audience were further engaged with a chat room facility which enabled the online user to direct questions at the speaker live on the podium.

Online video makes it easy

admin — Wed, 27 Jan 2010 09:54:59 +0000

A video production and DVD for Birmingham based Accident Exchange explains employee benefits. A simple format together with online streamed video makes internal communications a breeze for them.

..and pod casting is even easier

admin — Wed, 27 Jan 2010 09:54:06 +0000

The perfect way of capturing the event for people who attended and for those that didn’t, we captured the audio for a recent medical conference for leading pharmaceutical company Dr Falk Pharma.

Web streaming to success

admin — Wed, 27 Jan 2010 09:53:40 +0000

We helped launch the West Midlands Economic Strategy together with St Modwen Plc’s £20 million Innovation Centre which is the first phase of the regeneration of Longbridge in Birmingham providing a massive boost to jobs and homes in the area. A multi camera video production shoot recorded and streamed the event over the internet.

Engage employees online

admin — Fri, 15 Jan 2010 13:21:13 +0000

Is your workforce passionate, enthusiastic, committed and inspired? Greeneking Plc operates hundreds of pubs and hotels throughout the UK. Due to the companies sites being geographically dispersed staff induction training presents an ongoing challenge. Broadband being deployed within these locations offered an opportunity to train staff via the intranet.

Due to the nature of the business there is a regular turnaround of staff. Staff induction to the business together with health and safety training is of vital importance but offers huge logistics issues. Persuaders task was to create e- learning induction programmes that engages and motivates new employees to the business.

Insight

Almost all employees in this business are customer touch points and it’s critical that each employee represents the values of the business. Understanding workplace health and safety issues, food and personal hygiene standards together with an insight into how to enhance a guests experience are of great importance.

Additionally further awareness into methods of generating additional sales is desirable. New employees can span the spectrum in terms of age experience, education and social background.

Compliance is also critical issue and a facility was needed that may be called upon to prove that an employee has received the correct training

Solution
A series of dynamic rich media e- learning modules were created using Flash, together with a centralised learning management system that is capable of personalising the learning, tracking learner progress through each of the modules and printing out course completion certificates.

A bespoke modular script and learning journey was developed including voiceover,animation and interactivity. A personal video from the managing director was also filmed to increase the emotional attachment of the new employee to the business and convey his vision for their role within the business.

Results
Since being deployed throughout the business thousands of staff have used the programme leading to greater time efficiency and fulfilling compliance procedures. Staff are motivated and understand the aspirations of the business better. They are ultimately better trained in procedures and more knowledgeable and confident.

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Digital Community

admin — Tue, 12 Jan 2010 11:33:50 +0000

Digital Central is an Advantage West Midlands project focusing on the screen media cluster. Working with a number of industry partners the site is set to become an exciting social media support network containing opportunities for companies in this sector. The site features social media feeds, video blogs, pod casts and micro blogging together with quality editorial and user generated content. Community management is centralised via an open source CMS.

Jazz blog….nice

admin — Tue, 12 Jan 2010 11:31:23 +0000

Fresh from our rock and roll project we have now gone very mellow designing a social media community website for Jazz legends Andy Hamilton and the Bluenotes. Get to know the musicians by reading their blogs, check out their gig calendar and see them live. Then give them performance feedback, they would love to hear from you.